000			01410cam a2200361 a 4500
001			14854690
003			OSt
005			20141110111330.0
008			130606s2012 be a s 001 0 eng d
020			_a9789077256374 (pbk.) : _c$18.95
020			_a9077256377 (pbk.) : _c$18.95
024	3		_a9789077256374
035			_a(OCoLC)846917878
035			_a(OCoLC)ocn846917878
040			_aEXR _cEXR _dNz
092			_a658.85 _bG441c
100	1		_aGirard, Scott L.
245	1	2	_aA crash course in sales and marketing : _b[learn what you need in 2 hours] / _cScott L. Girard, Jr., Michael F. O'Keefe and Marc A. Price.
246	1	4	_aSales and marketing
246	1		_iAt head of title: _aCrash course for entrepreneurs
260			_a[Herentals, Belgium] : _bNova Vista, _cc2012.
300			_a157 p. ; _c23 cm.
490	1		_aCrash course for entrepreneurs
500			_aSubtitle from cover.
504			_aIncludes index.
520			_aLearn the difference between sales and marketing, how to write a marketing plan, how to price what you sell, how to make the most of sales and marketing collaterals in all kinds of media, how to get and keep customers in our age of social networks and Internet tools
650		0	_aHouse selling. _93372
650		0	_aMarketing.
700	1		_aO'Keefe, Michael F.
700	1		_aPrice, Marc A.
830		0	_aCrash course for entrepreneurs.
942			_2ddc _cNONFIC
999			_c33141 _d33141