000			03095cam a2200397 a 4500
001			ocn180190674
003			OCoLC
005			20180523141901.0
008			071219s2007 nz a 001 0 eng
020			_a9781877333729 (pbk.)
020			_a1877333727
029	0		_aNLNZL _b9912719853502836
029	1		_aNZ1 _b1271985
029	1		_aAU@ _b000042387957
029	1		_aNZ1 _b11539130
029	1		_aNZ1 _b15977658
035			_a(OCoLC)180190674
040			_aNZ1 _beng _cNZ1 _dZ5A _dOCLCF _dNZAUC _dUV1 _dOCLCO
042			_anznb
043			_au-nz---
050	1	4	_aNC1878.7 _b.N45M36 2007
082	0	4	_a741.683 _222
100			_aMain, William. _939141
245	1	0	_aSend me a postcard : _bNew Zealand postcards and the story they tell / _cWilliam Main.
260			_aNelson, N.Z. : _bCraig Potton Pub., _c2007.
300			_a140 p. : _bchiefly ill. (some col.) ; _c30 cm.
500			_aIncludes index of illustrations.
505	0		_aIntroduction -- Early postcards -- Cards for tourists: Maori -- Cards for tourists: Rotorua -- Cards for tourists: Whanganui River -- Cards for tourists: alps, lakes and fiords -- Popular postcards: events and occasions -- Popular postcards: imports -- Popular postcards: selling the product -- Collector's choice -- Postcard portraits -- Publishers -- Black and white to colour.
520			_aThe first New Zealand picture postcards were published in 1897, and quickly established themselves as an enduring and popular part of our visual culture. In the early part of the 20th century sending postcards snowballed into a craze which had few precedents (it is estimated that 7.5 million postcards were sent through the mail in 1909) but then settled down after the First World War to a level of popularity that has been sustained to this day. Consequently the postcards that were published throughout the last century offer a fascinating insight into everyday New Zealand life. This is the inspiration behind Send me a postcard, written by William Main, one of New Zealand's pre-eminent photographic historians, who has assembled a collection of cards that graphically and eloquently illustrate much about New Zealand's social history through the last century. In the book he arranges postcards in themes, ranging from the beautiful cards published for the early tourist industry in New Zealand, to postcards that document important events and occasions, and the huge variety of pictorial cards that so strikingly contrast the enormous changes in our towns and cities that occurred during the 20th century. This charming and nostalgic collection of postcards is popular history at its best, and will have wide appeal. The cards are graphically fascinating, while the story they tell provides an intriguing view of life in New Zealand in the last century.
650		0	_aPostcards _zNew Zealand _xHistory. _939142
650		0	_aManners and customs. _2fast _919430
651		0	_aNew Zealand _xSocial life and customs _xHistory. _939200
655		7	_aPictorial works. _2fast _923197
942			_2ddc _cNZNONFIC
948			_hHELD BY NZWMT - 64 OTHER HOLDINGS
999			_c15224 _d15224